The UK’s reward flight finder. Flights and hotels, points or cash.
Find reward flights with points, miles, or cash. Ruma compares Avios prices, cash fares and carrier charges in seconds, then tells you which one wins. When it’s cash, we say so.
Add your balances to a free account and every search shows what you can book.
Works with 30+ airline and hotel programmes
Recent searches, real verdicts.
Every result shows the points price, the cash price and which one wins against our value baseline. When cash is cheaper, Ruma says so.
Figures are from Ruma searches for the travel months shown and change with availability. The live page refreshes from real searches.
The journey
Account. Wallet. Search. Recommendation.
Enter the points you hold. Every search after that is priced against your Wallet, and Ruma tells you the best way to book. About a minute the first time, seconds after that.
1Create an account
Create your account
Free. One minute.
Emailalex@email.comCreate accountAccount created
Your Wallet and recent searches stay with you.
2Add your points
Miles & Points Wallet
Your Programs
Example
The British Airways Club
Executive Club
Current points
200,000
EditAdd VoucherNumbers, never logins. 30+ airline and hotel programmes. Every search is priced against this.
3Search
Based on your Wallet · 200,000 Avios
Ruma Match2,480 GBP · 14h 50mCash Only2,480 GBP · 14h 50mPoints Only50,000 pts · 7h 55mCash fares powered byCash and points for the same flight, taxes included. 23 cash booking options via Kayak.
4Our recommendation
Our recommendationBusinessClub World12Tue 10 Nov
British Airways(BA 1516)LHR10:15Direct7h 55mJFK13:10From 2,480 GBP23 booking optionsCash fares powered byBook Cash FareSecure booking via KayakFrom 50,000 ptsRecommended+ 350 GBP taxes and fees4 loyalty programmesGood ValueUse PointsUse 50,000 Avios + £350 instead of £2,480 cash. Good Value, 4.3p per Avios. Book in your own BA account.
Then every search is priced against your points.
Popular right now
Popular reward flights and hotels
The most searched routes from London and hotel stays in ten cities, with the points price, the cash price and our verdict on each.

Dubai, United Arab Emirates
From 20,750 points + £180
cash from £500
Good value · 1.76p per point

Paris, France
From 9,250 points + £35
cash from £50
Bad value · 0.60p per point

New York, United States
From 50,000 points + £350
cash from £870
OK value · 1.04p per point

Los Angeles, United States
From 62,500 points + £400
cash from £1,500
Good value · 1.76p per point

Tokyo, Japan
From 62,500 points + £450
cash from £1,606
Good value · 1.85p per point

Singapore
From 44,000 points + £145
cash from £677
Good value · 1.21p per point

Malé, Maldives
From 38,500 points + £95
cash from £500
Good value · 5.20p per point

Bangkok, Thailand
From 38,500 points + £120
cash from £500
Good value · 1.00p per point

Barcelona, Spain
From 13,000 points + £3
cash from £50
Bad value · 0.87p per point

Rome, Italy
From 13,000 points + £3
cash from £50
Bad value · 0.87p per point

London
From 12,000 points
cash from £250
OK value · 2.09p per point

Paris
From 10,000 points
cash from £300
OK value · 1.78p per point

Rome
From 15,000 points
cash from £150
OK value · 1.81p per point

New York
From 25,000 points
cash from £300
Good value · 2.50p per point

Dubai
From 25,000 points
cash from £250
Good value · 2.30p per point

Tokyo
From 50,000 points
cash from £300
Good value · 1.75p per point

Singapore
From 33,000 points
cash from £300
Good value · 2.15p per point

Maldives
From 80,000 points
cash from £1,200
Good value · 3.25p per point

Bangkok
From 20,000 points
cash from £150
Good value · 2.10p per point

Barcelona
From 20,000 points
cash from £150
OK value · 1.50p per point
Everything your points need in one place.
Flights, hotels, your balances and the maths, all built around one question: points or cash?
Seven hotel programmes, one search
Hotel points or cash at Marriott, Hilton, Hyatt, IHG and more.
Search hotelsAll your balances in one place
Enter your balances and every result is priced against them.
Ruma Concierge, for bigger trips
Premium cabins and five-star stays on points, planned for you.
Tell us about your trip
Ruma Concierge
Premium cabins and five-star hotels on points, planned for you.
Tell us where you want to go. We find the reward seats and stays, build your points strategy and help you book.
Founder’s trip
London to Tokyo
Business class · Return · 1 traveller
- Price to buy
- £7,283
- Book with points
- 242,000 points + £699
- Less cash
- £6,5842.7p per point
Booked by Henry, our co-founder. Fares and availability change.
- 30+programmes
- 15 minfree call
- 2 daysreply time
Free 15-minute call. Plans from £100.
Ruma Academy
Get more from every point with guides, strategies, and news.
Ruma Weekly
One trap to avoid, every Sunday.
The best redemption we found, one trap to avoid, and the news that changes the maths. Picked by hand from Ruma searches.
How much are your points worth?
100,000 points at Ruma’s 1.0p baseline.
Spent well, the same points reach £4,000 in business class. Spent badly, £500. Ruma shows you which end you are at before you book.
What 100,000 points could be worth
£500 to £10,500
depending on how you use them
- Statement Credit£5000.5p per point
- Cashback£9000.9p per point
- Travel PortalRuma baseline£1,0001.0p per point
- Economy Flights£1,8001.8p per point
- Business Class Flights£4,0004.0p per point
- First Class (Points)Best case£10,50010.5p per point
Example rates, not live prices. First class is the best case, not the typical result.
Read the Avios points value guide
Questions, answered plainly.
Yes. Searching is free and you do not need an account. A free account adds the Wallet for your points balances.
No. Ruma never logs in to your loyalty accounts. You can search without an account. If you create a free one, you enter your balances in the Wallet, so results can show what you could already book with the points you hold.
Every search runs live. Points prices and reward availability come from the loyalty programmes, and cash fares and rates come from our travel partners. Taxes, fees and carrier charges are included wherever the programme quotes them, so you compare the full cost.
We work out what each point is worth on that exact booking: the cash price, less any taxes and fees you would still pay, divided by the points needed. If that value is at or above the programme’s baseline (1p per Avios, for example), points win. If it is below, cash wins and we say so.
No. Ruma finds and compares, then sends you to the airline or hotel programme to book in your own account, so the booking, the points and any status benefits stay with you. If you want a bigger trip planned end to end, Ruma Concierge can plan it and help you book.
More than 30 airline and hotel programmes. The airline side includes The British Airways Club (Avios), Iberia Plus, American Airlines AAdvantage and other oneworld programmes. The seven hotel programmes are Marriott Bonvoy, Hilton Honors, World of Hyatt, IHG One Rewards, Accor Live Limitless, Wyndham Rewards and Choice Privileges.
Unlock the true value of your points
Create a free account, add your balances and get a cash vs points recommendation on every search.
Your points
470,000 points
About £3,460 at typical values



Values use Ruma's typical rate for each programme.
Free to use. Book with the airline, hotel or travel partner.











